How the ‘K-shaped’ economy is showing up at two big U.S. gyms – CNBC
Admins @ FitnessForLifeCo A fierce, honest look at how the K-shaped recovery plays out in two U.S. gyms: who returns, who's left behind, and what it reveals about inequality Bracing read
Fitness Industry
News | Planet Fitness to bulk up with nearly 200 new clubs this year – CoStar
Planet Fitness plans nearly 200 new clubs—what it means for your neighborhood, your wallet, and your daily routine: convenience, jobs, and competition. Find out
LA Fitness announces upcoming closure of Leesburg location – The Burn
LA Fitness will close its Leesburg club—what this means for members, staff and trainers, and practical steps to protect your membership, belongings, and pay....
‘I’d rather overpay and be comfortable.’ As mid-budget gyms die out, patrons face tough choices. – Boston.com
Mid-budget gyms are disappearing. Do you pay more for comfort or make sacrifices? A blunt, empathetic look at keeping your routine.
Exclusive | Two Fitness Companies Are Merging With Jared Kushner’s Backing – The Wall Street Journal
Kushner-backed merger of two fitness firms exposes power profit and precarious human costs, sharp candid take on commerce colliding with politics and community.
Exclusive | Two Fitness Companies Are Merging With Jared Kushner’s Backing – wsj.com
Blunt look at two fitness brands merging with Jared Kushner's backing - money, power, and wellness collide. What it means for trust, privacy and community. Read
24 HOUR FITNESS FOUNDER MARK MASTROV RETURNS TO ACCELERATE BRAND’S NEXT ERA OF GROWTH – PR Newswire
Mark Mastrov returns to 24 Hour Fitness. A founder's comeback that strips PR spin — clear, unflinching take on what it means for members, staff, and investors.
Japan’s fitness industry is catering to a new clientele: Health-conscious seniors – The Japan Times
Japan’s fitness industry is reshaping for health‑conscious seniors—safeguarding dignity, strength and social bonds. A necessary model for aging societies.
LA Fitness to close 2 Columbus-area gyms – The Business Journals
LA Fitness will close two Columbus-area gyms. If this disrupts your routine, read what to do next, how to protect your membership and money, and local options..
Why being too attractive can hurt fitness influencers – Ars Technica
Discover how being too attractive can complicate the journey of fitness influencers, impacting relatability, authenticity, and audience connection.